Mill Sales Local:
B2B Sub-Brand Creation & Revenue Growth
We launched a targeted B2B sub-brand and revitalised their email marketing, resulting in a significant increase in attributable revenue through highly engaging campaigns.
New B2B Sub-Brand
High-ROI Email Campaigns
Local Authority Targeting
The Challenge
Mill Sales needed a dedicated strategy to engage account-based B2B customers—such as local authorities and hospitality businesses—without diluting their primary consumer brand.
The Solution
We conceptualised and designed the “Mill Sales Local” sub-brand, delivering logo design and brand strategy from scratch. To drive sales via Mill Sales Direct, we overhauled their email marketing, deploying twice-weekly campaigns that successfully re-engaged audiences and drove a large increase in attributable revenue.
Ready to scale your digital presence?
Stop losing conversions to poor UX and sluggish infrastructure. Partner with an ISO certified agency that delivers measurable growth.
Book Your Strategy Session